Shows
Automatic Detergent Dispensers
Most shoppers overlook detergent dispensers — but how detergent is released can make or break cleaning performance. This week we break down why automatic dispensers aren’t just a convenience, they’re essential. Learn how this one feature impacts results, protects clothes, and prevents long-term issues with both fabric and machines.

The Inside Edge delivers real-time education and critical insights that salespeople can immediately apply to their conversations with customers. It cuts through the clutter and focuses on what matters most—helping retail professionals truly understand products, overcome common misconceptions, and confidently present solutions that resonate with customers.
Top 5 Ways to Sell the Value of Auto Detergent Dispensers
This episode breaks automatic detergent dispensers down into five measurable performance categories — showing where they differ, and which brands stand out in each area. From capacity to rinse results, these comparisons are designed to help salespeople start better product conversations, explain features with confidence, and match solutions to real customer priorities.

Top X is your go-to resource for exploring key appliance features across multiple manufacturers — without comparisons or rankings. We provide curated examples to help sales professionals introduce innovative features with confidence. Each episode focuses on specific technologies — such as advanced drying systems, smart cooking modes, or specialized wash cycles — highlighting where these innovations can be found without overwhelming side-by-side comparisons. Top X equips you with the knowledge to start meaningful conversations and guide customers toward the right appliances for their needs.
Dosing Smarter: Wrapping Up Automatic Detergent Dispensers
This week on Steel Cod Live!, Anthony, Tom, and Jon close the loop on automatic detergent dispensers — and are putting everything we’ve covered into real-world selling context. From common objections to in-store talking points, we’ll show you how to take what you’ve learned and turn it into stronger conversations on the floor.

Throughout the week, we gather questions from salespeople from The Inside Edge airings. Then, every Friday, we go live to answer those questions in real-time. This approach ensures that the most relevant topics are addressed, providing actionable answers and deepening the learning experience. By tuning in to Steel Cod Live!, salespeople gain clarity on key points and walk away with enhanced confidence in their knowledge.