More Watts, More Power
Higher wattage doesn’t always mean better performance — so why do so many customers (and salespeople) assume it does? This week we break down why not all induction cooktops are the same and what truly defines performance.

The Inside Edge delivers real-time education and critical insights that salespeople can immediately apply to their conversations with customers. It cuts through the clutter and focuses on what matters most—helping retail professionals truly understand products, overcome common misconceptions, and confidently present solutions that resonate with customers.
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More Watts, More Power
Or Are We Measuring Induction Power the Wrong Way?
The Inside Edge: More Watts, More Power
Higher wattage doesn’t always mean better performance — so why do so many customers (and salespeople) assume it does? This week we break down why not all induction cooktops are the same and what truly defines performance.
Top X: Top 3 Induction Performance Drivers
There’s a lot of noise in the cooktop and range conversation — wattage claims, boost modes, flashy features. But when it comes to real performance, only a few things actually move the needle. In this episode, we reveal the top 3 core drivers of induction performance.
Steel Cod Live!: More Watts, More Sales? Rethinking Induction Power on the Floor
This week on Steel Cod Live!, Anthony, Tom, and Jon close the loop on induction wattage—and put everything we’ve covered into real-world selling context. From how to explain boost modes without getting buried in specs to helping customers understand sustained power versus short-term heat, we’re showing you how to take the mystery out of induction and turn it into clearer, more confident conversations on the floor.