"The Machine Thinks It’s Smarter Than Me"
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Jon and Anthony take on the growing frustration with so-called smart appliances. This episode explores what happens when laundry algorithms overcorrect, ignore user intent, and create more problems than they solve—especially when “personalized” cycles feel anything but personal.

The Inside Edge delivers real-time education and critical insights that salespeople can immediately apply to their conversations with customers. It cuts through the clutter and focuses on what matters most—helping retail professionals truly understand products, overcome common misconceptions, and confidently present solutions that resonate with customers.

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Smart Wash Cycles

A Smarter Way to Do Laundry or Just More Complexity?

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The Inside Edge
"The Machine Thinks It’s Smarter Than Me"
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Jon and Anthony take on the growing frustration with so-called smart appliances. This episode explores what happens when laundry algorithms overcorrect, ignore user intent, and create more problems than they solve—especially when “personalized” cycles feel anything but personal.

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Steel Cod Live!
Recap: Smart Wash Cycles - A Smarter Way to Do Laundry or Just More Complexity?
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Anthony, Tom, and Jon wrap up the week with a clear-eyed look at whether personalized wash cycles actually deliver on their promise. From frustrating menus to cycles that overthink the basics, this week’s clips call out what works, what doesn’t, and why some smart features might need a reset.