“I’m Just Browsing” Is Not What Appliance Customers Mean
“I’m just browsing” is one of the most misunderstood phrases in appliance retail. In this episode of The Steel CodCast, Anthony and Jon dismantle the long held assumption that browsing signals disinterest, and explain why that belief quietly damages sales conversations before they ever begin.
In Appliance Objections Jon breaks down the most common objections heard on the sales floor, offering clear, practical answers. Every objection comes with three takeaways you can use immediately to control the conversation, build confidence, and move the sale forward. No scripts, no jargon — just real-world appliance logic retailers can apply on the floor the same day.
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“Free Delivery” Isn't Free
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“I’m Just Browsing” Is Not What Appliance Customers Mean
“I’m just browsing” is one of the most misunderstood phrases in appliance retail. In this episode of The Steel CodCast, Anthony and Jon dismantle the long held assumption that browsing signals disinterest, and explain why that belief quietly damages sales conversations before they ever begin.